Our Collective Objective is to use strategic branding and communication to help design a more inclusive, equitable, and regenerative planet.

As our name suggests, we’re united by the values and goals that we share with like-minded individuals, companies and progressive ideas that aim to communicate, inspire – but most importantly – positively impact the world around us.

Our obsession is using the power of creativity to design meaningful brand experiences to help meet our clients’ objectives, to do something positive for society, the environments in which we live and ultimately, our planet.

Positive contributions can come in all different forms. It can be a not-for-profit venture, an ingenious invention or  a product or service that just makes people feel happy. As long as it’s genuinely making our world a better place, we want to get behind it.

OUr Methodology

The creative process can be a daunting task. While it can become complex at times, we trust our proven methodology, which can ultimately be simplified down to Curiosity, Collaboration & Creativity.

01 Curiosity

Our research and understanding phase.

Working closely with you and with a strong desire to fully know the task at hand, we listen, question, research, discover, unearth, workshop, discuss and absorb to gain a complete understanding of your objectives. That requires us to know your business, your people, your products or services and most importantly, your audiences.

02 Collaboration

The strategic thinking, distilling, thinking and problem‑solving phase, and we do this objectively.

Using the well-informed project background with absolutely no assumptions, we take the time to think. To simplify the complex, distil the insights, structure our findings and ultimately define the opportunities to articulate a well-defined project foundation with purpose and meaning. Only then do we let our imagination run wild.

03 Creativity

Now for the fun part — where the design and visual communication begins.

We play, create, produce, combine, test, craft, and refine visual & verbal narratives to create something unique and of value to make you stand out within your market place. With solid foundations in place, we build flexible brand systems and guides that help you connect with your audiences effectively and consistently.

The Results

Working with you, we collectively unearth authentic stories, craft flexible brands with unique hearts that fulfil your objectives and ultimately connect you with your audiences’.

Our Services

We are strategic branding & design specialists who build new identities, reinvigorate existing ones and craft campaigns that impact the world around you.

Brand Strategy

Research & Insight

Workshop Facilitation

Purpose & Positioning

Vision, Mission & Values

Brand Messaging Pillars

Value Proposition

Brand Architecture

Naming & Taglines

Brand Design

Brand Identity

Logo Design

Art Direction

Copywriting

Tone of Voice

Brand Guidelines

Experience Design

Digital Design

Environmental Design

Print Design

Motion Design

Campaign Design

Culture Design

Employer Branding – EVP

Culture Handbooks

Team Brand Workshops

Leadership Coaching

Impact Design

Impact Strategy & Training

Stakeholder Research & Communication

B Corp Certification

Impact Reporting

Our People

We are a collective of experienced: creatives, designers, thinkers, strategists, copywriters, developers, project managers & producers. But more than that we are committed individuals and passionate believers, dreamers and doers that care about our planet and the people we share it with.

Dean Hazelgrove

Founder & Strategic Creative Director

Beth Wallace

Client Services & Impact Strategist

Matt Player

Design Director

Ebony Goh

Brand & Motion Designer